The Consumer Electronics Show (CES) which happens annually in Las Vegas is an electrifying, at times over-the-top spectacle of what’s new and what’s next in consumer electronics. During a multi-year engagement with Sony Consumer Electronics we have worked to transform their exhibit into a live experience complete with a full slate of product demonstrations and presentations. Working within the constraints of the traditional “booth” we have pushed the boundaries to create an ever-evolving showcase of everything Sony has to offer.
